AIMS Worldwide Acquires
StreetFighter Marketing
Purchase Adds Focus on Teaching Small Business Grassroots Marketing Techniques
FAIRFAX, Va.— (BUSINESS WIRE) — October 26, 2006 — AIMS Worldwide, Inc. (OTC BB: AMWW), a vertically integrated marketing communications consultancy providing organizations with focused marketing solutions, today announced the next stage in its expansion strategy with the acquisition of StreetFighter Marketing.
StreetFighter Marketing, headquartered in Columbus, Ohio, specializes in training businesses how to market, promote and increase sales on a shoestring budget. The StreetFighter client list includes AT&T, American Express, Walt Disney, Pizza Hut, Honda, Sony, Goodyear, Marvel Comics, The City of Dallas, the State of Arkansas, and the Country of India.
“Joining AIMS Worldwide will provide StreetFighter Marketing with the additional funding and capabilities needed to execute our aggressive expansion plans,” said Jeff Slutsky, President and Founder of StreetFighter Marketing. “We are thrilled to have the opportunity to utilize AIMS Worldwide’s knowledge and industry expertise to offer more businesses access to the StreetFighter approach, which will increase their marketing results while conserving their budgets. Our corporate philosophy is to teach small businesses how to out-think and out-smart – not out-spend – the competition. Working with AIMS will allow us to offer many of the benefits of a large agency without the costly overhead and antiquated marketing strategies.”
“We are excited about bringing StreetFighter’s resources and its 20+ years of expertise into the AIMS family,” said Gerald Garcia Jr., President and CEO of AIMS Worldwide, Inc. “StreetFighter’s neighborhood marketing methods fit neatly with our strategic vision of offering clients an exciting new accurate integrated marketing solution that improves the aim, reduces the cost of reach, and focuses on a One-2-One™ relationship with the ideal customer.”
About StreetFighter Marketing
StreetFighter Marketing specializes in teaching businesses how to market, promote and increase sales on a small budget with effective, low-cost local campaigns. Founder and President Jeff Slutsky along with his brother and StreetFighter COO Marc Slutsky have authored and published eight books, three audio albums and six video training programs. Jeff’s ninth book will be published by Simon and Schuster and is due for summer 2007 release. For more information, please visit www.streetfightermarketing.com.
About AIMS Worldwide
AIMS Worldwide is a vertically integrated marketing communications consultancy providing organizations with focused marketing solutions at the lowest possible cost. AIMS increases the accuracy of the strategic direction of its client’s marketing program, improves results and reduces the cost, by refocusing “mass marketing” to a more strategic “One-2-One” relationship with the ideal customer. To further differentiate from the rest of the market, AIMS places intense focus on the Return on Marketing Investment, or ROMI. The Company’s goal is to provide clients with a measurable return by first conducting an audit/analysis of the client’s existing marketing practices in order to deliver an increased return on their investment. AIMS is accelerating its growth by targeting and acquiring a group of core media and marketing communication services companies. Further information may be obtained at the Company’s Internet site: www.aimsworldwide.com
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